Oxford Dictionaries Word of the Year 2015 is…
That’s right – for the
first time ever, the Oxford Dictionaries Word of the Year is a pictograph:
Why was
this chosen?
Emojis (the plural can
be either emoji or emojis) have been around since
the late 1990s, but 2015 saw their use, and use of the word emoji,
increase hugely.
This year Oxford
University Press have partnered with leading mobile technology business SwiftKey to
explore frequency and usage statistics for some of the most popular emoji
across the world, and emoji was chosen
because it was the most used emoji globally in 2015. SwiftKey identified that emoji made up 20%
of all the emojis used in the UK in 2015, and 17% of those in the US: a sharp
rise from 4% and 9% respectively in 2014. The word emoji has
seen a similar surge: although it has been found in English since 1997, usage
more than tripled in 2015 over the previous year according to data from the
Oxford Dictionaries Corpus.
A brief
history of emoji
An emoji is ‘a small
digital image or icon used to express an idea or emotion in electronic
communication’; the term emoji is a loanword from Japanese,
and comes from e ‘picture’ + moji ‘letter,
character’. The similarity to the English word emoticon has
helped its memorability and rise in use, though the resemblance is actually
entirely coincidental:emoticon (a facial expression composed of
keyboard characters, such as ;), rather than a stylized image) comes from the
English words emotion and icon.
Emojis are no longer
the preserve of texting teens – instead, they have been embraced as a nuanced
form of expression, and one which can cross language barriers. Even Hillary
Clinton solicited feedback in the form of emojis, and emoji has had
notable use from celebrities and brands alongside everyone else – and even
appeared as the caption to the Vine which apparently kicked off the
popularity of the term on fleek, which appears on our
WOTY shortlist.
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